There's a big funding gap in T research. I highly recommend not donating to the ATA unless you restrict your donations strictly to research. Hopefully we will have an alternative one day.
I can imagine that there's an image-problem. Everyone knows that cancer is awful, but the general public don't regard tinnitus as anything serious. It seems to be more regarded as a mental illness. It's so heartbreaking to just see how everyone is suffering so much, silently.